Skip to content
NEWAI search optimizationSee how

Energy & Battery Solutions

An energy and battery site designed to convert

Watt Natuurlijk works in energy and battery solutions. We designed and built the site, with the technical detail a considered purchase needs made readable.

Watt Natuurlijk — Energy & Battery Solutions
Client
Watt Natuurlijk
Live site
Currently offline

The challenge

What this site had to get right

Energy and battery products are a considered purchase with a long research phase. The site has to explain a technical product plainly, handle specification detail, and give a cautious buyer enough signal to make contact.

Sites in this sector all have to get the same few things right before they can do anything else. These are the ones that shaped this build.

  • Specifications instead of explanation

    A table of kWh, depth of discharge and round-trip efficiency with nothing telling the reader what it means for their house or their plant. Lead with the outcome, keep the full specification one scroll below for the people who want it.

  • Nobody knows who installs it

    If you sell through installers, dealers or partners, the single most common unanswered question is who near me can fit this. A searchable network — even a simple one — removes the biggest objection on the site.

  • Incentive and rebate content goes stale

    Programmes, tax credits and utility rebates change. A page that confidently quotes a rate that expired last year does more damage than having no page. Date-stamp it, structure it, and put a review reminder on it.

Approach

How we worked through it

The same four stages on every project, including this one.

  1. 01

    Understand the buying decision

    Before any design, we work out who lands on the site, what they are comparing, and what has to be true for them to make contact. That conversation decides the page structure.

  2. 02

    Structure before styling

    Templates, content model and URL map first. Deciding what repeats — and who edits it — is what keeps the site cheap to run two years after launch.

  3. 03

    Design against the constraints

    Type, colour and layout are chosen with contrast, mobile width and load weight already in scope, so nothing has to be unpicked during build.

  4. 04

    Build, measure, hand over

    Semantic HTML, a performance budget, accessibility checks, analytics configured, and a handover the client's own team can work from.

What we built

The work that shipped

  • Custom Website Design
  • WordPress Development
  • Custom Website Design

    A design system built for this brand rather than adapted from a theme: type scale, colour, spacing and a component set that covers every template the site needs, designed mobile-first and checked for contrast before build.

  • WordPress Development

    A WordPress build with custom post types and fields for the content that actually repeats, so the team can publish without touching layout. No page builder bloat on the front end.

Results

On publishing results

We publish a number only when we have the client's analytics in front of us and permission to share it. For this project we have neither yet, so there are no numbers on this page.

Stack

What it runs on

  • WordPress

Every site we ship is held to the same baseline regardless of platform: a 1.4 second average largest contentful paint, a Lighthouse performance score of 95 or better, and WCAG 2.2 AA checks on the components we build.

More work

Related projects

All 12 projects
A to Z Building — Home Remodeling & Construction

Home Remodeling & Construction

A to Z Building

A modern remodel site built to win local jobs

  • Custom Website Design
  • WordPress Development
  • Search Engine Optimization
View project
The Golden Peak SA website we designed and built

Material Supplier

Golden Peak SA

A trust-building site for a material supplier

  • Custom Website Design
  • WordPress Development
View project
The SafetySigns website we designed and built

Manufacturing & E-Commerce

SafetySigns

A clean, effective e-commerce build

  • Shopify Development
  • Custom Website Design
View project

Want something like this, for your market?

Tell us what the site has to achieve and who it has to convince. We will tell you what it takes, what it costs, and whether we are the right people for it.