Compare
The decisions that come before the brief
Most website regret starts with a choice made before anyone wrote a brief — the wrong platform, a template that could not grow, or the wrong size of team. These pages lay out each decision as plainly as we can, including the cases where the answer is not us.
Comparison · Platforms
WordPress vs Webflow
Two good platforms with different owners of the maintenance problem — and very different exit costs.
Read the comparisonComparison · Approach
Custom website vs template
A template is the fast option rather than the cheap one. Here is where the money actually goes.
Read the comparisonComparison · Who builds it
Agency vs freelancer
Category is the weakest signal available. What to ask either one, and when to hire one person.
Read the comparison
Why these say when not to hire us
A comparison written by one of the options is worth nothing unless it is willing to lose. Each of these names the cases where the other choice is right — a template, a freelancer, a different platform — because the alternative is a page nobody believes. If one of them talks you out of a project with Bizup, it did its job.